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How to Respond to Negative Book Reviews

Bob Clouston
By Award Winning Author Valerie Biel -B.R.A.G. Medallion Honoree Telling an author to ignore a bad review is like telling a dieter to ignore a cookie sitting in front of them. Rarely do we have the willpower to just walk away. We stare at it, we wonder about it, and it might become all we can think about for a while. I get it . . . I’ve been both that author and that dieter (and God forbid if you get a bad review while dieting—that just not fair.) But I’m here to tell you bad reviews are bound to happen and you should be happy (YES, HAPPY) when you are staring down that two-star or (cringe) one-star review. (Seriously!) That means your book is being more widely read and the more people who read your book, the more likely it is that you will attract a naysayer or two. Intellectually, we all know that not everyone will like what we write. But that is hard to remember when that first stinging review comes in. Remind yourself that you’ve written a great story (because you did) and the vast majority of reviews will cancel out the few who didn’t like…

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Copy-Editor- do we need one?

Bob Clouston
By Award Winning Author Elisabeth Marrion-B.R.A.G. Medallion Honoree You finished your latest masterpiece. Ready to press the publish button? No, wait, hold it there, just for a minute. Have you read and re-read? Did you do so on your computer, or did you print a copy? Printing out a copy is always a good idea, if you can do that. It really is easier to spot mistakes on a printed sheet. Have you been lucky, or brave enough, to have it beta read? Most of us have written more than one book. Do we, by now, have an inkling as to what will be best for our work to shine above the rest? Cost, as always, will be a factor. Proofreading is a must and can be costly. I, at one time, received some really bad advice on how to save on proofreading costs. A mistake I will not repeat. But do we need the extra expense of having the manuscript copy-edited? And bear in mind, that your copy-editor might suggest some changes. Or, worse still, suggest to delete certain sections altogether. This is your work, every word thought about, and the story carefully crafted. And now? A total stranger…

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Getting out there …

Bob Clouston
By G.J. Reilly-B.R.A.G. Medallion Honoree  Usually, I’d start a piece on marketing with “So, you’ve got a brand new, shiny book to sell”, or something of that ilk. But today, it really isn’t working. I could also begin with “Have you ever watched an hour of TV and noticed how many times we get blasted with the same old garbage?” and I’m sure that would probably ring a few bells too. The truth is, if you’re reading this blog, or have any connection at all to Indie BRAG, you’ve done your research and are already marketing your books in some way. So, there’s little point in my spouting analogies at you, or selling you a marketing solution that only works for a small minority of people. So you have a brand new, shiny book to sell. If you’re an author who sells through Amazon, then all you have to do is find your listing to see just how many others are doing the same. The question is: why is it that X many books are higher in the chart than yours (even if you’re in the enviable position of only having 2 or 3 above you)? Okay, here’s a quick…

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Authors' Chat, Book Marketing, teen books, Writers, Readers & Self Publishing , , , ,

The One that Got Away

Bob Clouston
By Annie Whitehead B.R.A.G. Medallion Honoree It’s the time of year when students go off to college/university, and I’m casting my mind back to my own student days ... The Anglo-Saxon world which I studied was rather testosterone-fueled: kings whacking seven bells out of each other, male priests sermonising and occasionally fighting, and of course, those marauding invaders. No matter - I loved the subject when I was an undergraduate, and I still do. As much as I enjoyed my studies, I’d had a yearning to be a writer, and during those lectures, plans were forming. Some names and characters interested me more than others, and I’ve been lucky enough to be able to write about them. But one name really stood out. And this person had no testosterone. We were studying one of the first pieces of propaganda; a document designed to show off its subject in the best possible light - a real piece of spin. It was commissioned by this same high-ranking person and the rewards of studying it lie in what it glosses over or hides as much as in what it reveals. Queen Emma:  married to not one, but two kings. Mother to not one,…

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Three Axioms

Bob Clouston
Martha Kennedy Award winning Author of BragMedallion Honorees, Martin of Gfenn and Savior As a writer, I’ve learned a few pretty obvious lessons, but, as I have the learning style of a crash test dummy, I had to discover them for myself. It comes down to three axioms. Axiom 1 — Give your ardor time to cool before submitting your work. While it’s cooling… Axiom 2 — Get help with proofreading, solicit comments and help from friends, then hire a professional editor. Axiom 3 — Stay true to your work. ********** Axiom 1 — Submit in haste, repent at leisure.  OR…Don’t do anything with your manuscript while you’re in love with it. Love is blind. In 2005, when I finished (and proofread [see Axiom 2]) the initial, complete 500 manuscript pages of Martin of Gfenn, I was so INFATUATED with it that I couldn’t see that it was an overwritten, error-riddled, repetitive nightmare. Four years later, looking at it with clearer eyes, I saw the full horror of my prose. Unfortunately, I’d already queried every possible agent. I decided (as the revised book was exponentially better than the unrevised book) to query them again. Yes, this is the biggest “NO!…

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How to Wrap Your Mind around Selling Books Without Warping It

Bob Clouston
A Marketing Paradigm By Jo Sparkes -B.R.A.G. Medallion Honoree Being an indie author means freedom to explore, try new things. It means being uncoupled from editor notes and publisher calendars. It also means book sales are your responsibility. So I developed – in the school of hard knocks – my own grasp of marketing. It’s remarkably naïve, possibly dim-witted. But it does keep me focused on the forest after tripping over tree roots. First, I learned to drop any emotions that the word ‘marketing’ stirs. Fears of rejection, failure, and that evil nemesis self-doubt. Honestly, they’re useless here. So if any of these worries sneak up on you, just think of all the truly awful stuff shamelessly hawked at us every day. You know what I mean. Rondo knives, vaginal douches. Superman versus Batman. Now, with emotions gone, let’s define this marketing thing as a three step process. Our goal: tons of people rush to buy our book, avidly read it and then race to tell everyone how wonderful it was. The word of mouth is so powerful that nothing else matters. Sweet, huh? Achieving this nirvana depends on three things. Let’s continue working backwards – which ought to warn…

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Authors' Chat, Book Marketing, Marketing an indie Book, Words of Wisdom, Writers, Readers & Self Publishing , , , ,

Writing what you love to write – and read… by Anna Belfrage

Bob Clouston
Sometimes, people ask me why I write historical fiction. “Why such a difficult genre?” they ask, which in itself makes me a tad irritated, as historical fiction, IMO, is not a genre – it’s an umbrella under which all other genres coexist. In essence, the “historical” in historical fiction merely indicates that the story is set in a non-contemporary time. It says nothing about the content as such, albeit that many people seem to think historical fiction is defined by blood and gore and thousands upon thousands dying in one battle or other. Yes, that stuff happens in historical novels. It also happens in contemporary novels – it happens in real life around us on a daily basis. There are historical novels that are essentially love stories, there are others that are coming-of-age stories, yet another author delivers a well-crafted thriller set in distant times, and quite a few produce so called cosy mysteries a la Miss Marple. As long as all these very different books are set in the past, they end up labelled as historical fiction – and considered comparable. Obviously, they are not. I write books set in the past because I am something of a history…

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IndieBRAG Cover Crush: Displacement by Anne Stormont

Bob Clouston
By Colleen Turner with A Literary Vacation Synopsis From the Scottish Hebrides to the Middle-East, Displacement is a soul-searching journey from grief to reclamation of self, and a love-story where romance and realism meet head-on. Divorce, the death of her soldier son and estrangement from her daughter, leave Hebridean crofter, Rachel Campbell, grief-stricken, lonely and lost. Forced retirement leaves former Edinburgh policeman Jack Baxter needing to find a new direction for his life. When Rachel meets Jack in dramatic circumstances on a wild winter’s night on the island of Skye, a friendship develops, despite very different personalities. Gradually their feelings for each other go beyond friendship. Something neither of them feels able to admit. And it seems unlikely they’ll get the chance to because Rachel is due to leave for several months to visit family in Israel – where she aims to re-root and reroute her life. Set against the contrasting and dramatic backdrops of the Scottish island of Skye and the contested country of Israel-Palestine, Displacement is a story of life-affirming courage and love. Thoughts on the cover My thoughts on the cover keep circling around to adventure, danger, and upheaval. With the compass so prominent my first assumption…

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Writing Across Genres: How Boldly Following Your Inspiration Can Change Your Destiny

Bob Clouston
By Sheri Fink A few years ago, a reporter asked me what I’m working on next and I revealed for the first time that I was writing a draft of a romance novel. Seeing that was known only as a children’s author, she followed up with, “Have you ever seen anyone successfully transition beyond the children’s box into women’s fiction?” I paused for a moment and then responded that I didn’t understand the question because I didn’t believe in her “box.” I guess I’ve never believed in the “box.” Instead, I’m something of a free spirit when it comes to writing. I believe in writing from the heart. That means being willing to join your characters on wild and unpredictable adventures. I’m a “pantser” when it comes to writing and I’m often amazed at where they take me, especially when my latest characters took me into the world of romance. I guess readers might have been wondering, “What does a children’s author know about romance?” What does anyone know about romance? I definitely don’t have all the answers, but I’m a hopeful romantic with a vivid imagination for writing a fictional romance. It would be easier to choose the comfort…

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indieBRAG Cover Crush: Men of the Cross by Charlene Newcomb

Bob Clouston
I’ve said this before and I will say it again. I am not a cover designer but I can agree that cover layouts play an important role in the overall presentation of  books and gladly admit I judge a book by its cover. This cover really stands out to me. Two knights on horses obviously riding towards what looks to be some sort of battle field or it could be a town? Not completely sure but nonetheless, it’s cool and says a lot about the premise. I love it! Synopsis War, political intrigue and passion… heroes… friends and lovers… and the seeds for a new Robin Hood legend await you… Two young knights’ journey to war at Richard the Lionheart’s side sweeps them from England to the Holy Land in this historical adventure set against the backdrop of the Third Crusade. Henry de Grey leaves Southampton in high spirits, strong in his faith and passionate about the mission to take Jerusalem back from Saladin’s army. Stephan l’Aigle’s prowess on the battlefield is well known, as are his exploits in the arms of other men. He prizes duty, honour and loyalty to his king above all else. But God and the…

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