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It’s a Tough Market for Authors

Geri Clouston
                          Florence Osmund                                                                                                                                                                                                                  Author and Contributor When it dawned on me last year that I was making less money but spending more time promoting and marketing my books than I did three years earlier when I had fewer to offer, I decided to take a break from writing and focus on what I was doing wrong. Since my marketing strategy hadn’t changed during these years, I was pretty sure it was the industry that had changed around me, and I had to understand this in…

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Authors' Chat, award winning books, Bloggers, Book Marketing, Editing, Graphic Design, Marketing an indie Book, The B.R.A.G.Medallion, The Self-publishing World, Writers, Readers & Self Publishing

A Novel conversation with Gwenna – From Wales to New Zealand!

Geri Clouston
  A Novel Conversation with Vicky Adin's Gwenna Against all odds, the plucky sweet maker refuses to relinquish her dreams. Amid the bustling vibrancy of Auckland’s Karangahape Road, Gwenna Price’s passion is making sweets. Her pa had great plans for the family confectionery business when they emigrated from the valleys of Wales looking for a new life, but he died all too soon. Gwenna promised she would bring his dreams to life instead – and she would, if it wasn’t for her domineering stepbrother, Elias. With him in charge, it would be a matter of time before the business collapsed. Falling in love with the cheeky and charming Johnno opens up other opportunities, but every step of the way Gwenna is thwarted. If not by Elias, then by Johnno’s father and the restraints of a society with strict Victorian values, but Gwenna is irrepressible. Nothing will stand in her way. Throughout the twists and turns of love and tragedy, Gwenna is a young woman with uncommon courage, determination and ambition in an era when women were expected to stay at home. There are people who love her and those who are willing to help her achieve her goal but, blind…

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Authors' Chat, award winning books, Bloggers, In Praise of indieBRAG, indieBRAG, Novel Conversations with Helen Hollick, The B.R.A.G.Medallion, The Self-publishing World, Writers, Readers & Self Publishing ,

An Irish Tale and Guinness Chili- ready for St. patrick’s Day!

Geri Clouston
  Secrets of the Apple Tree Tavern: The Making of an Irish Godfather (Irish Fires Book 1) by Mary Ellen Gavin   In The Secrets of the Apple Tree Tavern, Mary Ellen Gavin writes movingly and deeply about the Irish in New York and in Dublin. Raised in an Irish family, she shared, “The joys and sorrows of family are taught to the Irish from birth. All good and all bad can only come from your Family. A brother who succeeds in life is your joy ... a sister who births a sickly baby is your sorrow. The Irish build strong family ties and know how to wield guilt. It is the way I was raised. I thrived from it and I cried from it ... more than some other families.” Life is seen through the eyes of Frances Fleming, an orphan of Irish immigrants during the Depression, then adopted by a tavern owner. Like the author, family becomes extremely important to him.  At a young age, he is put to work, gladly on his part for his new “family.”  His childhood is happy and his years filled with stories of Ireland and the “old ways.” So many of us are…

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Authors' Chat, award winning books, Bloggers, Book Marketing, Food for Thought, Foodie Lit, indieBRAG, Readers Thoughts!, The B.R.A.G.Medallion, The Self-publishing World, Uncategorized

The Thrill of Mountain Climbing and the Delight of Home Cooking!

Geri Clouston
  The Altitude Journals by David Mauro One would never have picked David Mauro, author of The Altitude Journals to climb the major 7 mountain peaks in the world. Not only wasn’t he a climber, he wasn’t even a hiker. He was down on his luck, living in his sister’s spare room while going through a divorce. Then, he received an invitation from his brother-in-law to climb Mount Denali. And that was the turning point. The Altitude Journals are about his journey, through mountain climbing, with its adventures, its difficulties and its redemptions.  I climbed each mountain with David, routed for him and read every word in his retelling of this journey. David’s sense of humor is evident throughout. When I asked him what he had initially thought when Thai asked him to join him climbing Denali, the highest point in North America, he told me, “My initial thought was, ‘Well, I'm not even a mountain climber so that sounds like a bad fit.’  By the end of the journey I had come of age as an altitude climber, so I understood clearly what I was getting myself into with Everest. I liked my chances of success, which I placed at 30%.” Hiking and…

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Authors' Chat, award winning books, Bloggers, Book Spotlight, Food for Thought, Foodie Lit, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, The World of Reading, Uncategorized , , , ,

Space in the Heart & Food in the Stomach!

Geri Clouston
      What is apparent from the start of the well-written Space in the Heart are the wounds of the three vibrant main characters. Author Rodney Walther told me, “I like to write characters who are complex, who have some wound or flaw that shapes who they are and how they see the world. Although the main characters Garrison and Danica take tentative steps toward love, they are each pursuing an individual journey of growth, which is as important as their romantic relationship.” Throw in Zoey, a moody adolescent.  In many ways emotionally, she is completely normal with the roller-coaster feelings of a teenager. Being in a wheel chair sets her apart, yet Rodney’s strong and apt development allows us to sit in her chair as we read.  The authors is successful in his goal of writing “Zoey as a teenage girl who happened to have a disability, not as a disabled girl first and foremost.” The plot reveals the nasty side of adolescents who both mock and ignore Zoey. Having been an educator for many years, I have seen these types of encounters. While all bullying is wrong, this type is extremely infuriating for me. Like many teenagers, Zoey wants to handle…

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Authors' Chat, award winning books, Bloggers, Food for Thought, Foodie Lit, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, The World of Reading, Uncategorized, Words of Wisdom

Audio Books?

Geri Clouston
Audio books are now the rage or are they? You can find a wealth of reasons to do audio books from authors and readers. For those of you who follow author, Joanna Penn (a guru for book marketing!) you will know that she is a great proponent of multiple revenue streams.  She encourages authors to get their books out to as many sales opportunities as possible and that certainly includes audiobooks When researching audio books and their impact we found some interesting observations: Readers like memoirs that are read by the author - Tina Fey reading her books it a great example. Fantasy and thrillers are very popular in audiobook form. Some readers hate how slow it is but now you can speed up the reading on most apps which makes for a more enjoyable experience. Like everything today, the technology is moving ahead in leaps and bounds. Audio books are now used where a reader might have watched TV before- Gyms, doing household chores etc.  Again capturing an audience that might have been overlooked.  I appears to me, that everyone has earphones in today- walking, riding, exercising, riding the train or just standing in line to make a purchase!…

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Authors' Chat, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, The World of Reading, Words of Wisdom, Writers, Readers & Self Publishing , , ,

Bookstores are still out there!

Geri Clouston
  In a world full of Amazons, Kobo, Scribd, (now Wal-Mart joining the bunch), and many more online book selling platforms, it may not be too surprising for you to hear about another major retail chain of bookstores closing. It doesn't mean that my heart doesn't weep each time it happens, though. A bookstore has always been a place I could disappear into for hours at a time - grab a cup of java; enjoy the soft leather of a cozy armchair while I perused the merchandise, deciding on which book I was going to take home. This was how I found most of my reads in a time when we didn't have Goodreads or Bookbub. Today, it reminds me eerily of the Blockbuster days right before they went out of business ... mainly because they refused to change and adapt to the times. But don't fret, there are many more options out there that allow you to check out both traditionally published authors and self-published authors, alike.   I am a self-published young adult author, which means I have to hit the ground running and never stop ... my feet get tired, my figurative boots are muddy and war-torn and worn down to bloody stumps. If you're traditionally published, these days you have to…

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Authors' Chat, award winning books, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, Uncategorized, Words of Wisdom, Writers, Readers & Self Publishing , ,

A Foodie Lit Thanksgiving

Geri Clouston
Herodias Long, born with an unusual name, had a long and unusual life. It was author Jo Ann Butler’s luck that while doing a genealogical search, she found this extraordinary woman in her ancestry. (Go to http://www.rebelpuritan.com/More.html for historical information pertaining to the novel.) Personal rights are a central of the trio of novels about Herod’s life and catalysts for many of Herod’s decisions.  With her father and brother dying of the plague when she is 12 and the family finances at a low point, a need for one less mouth to feed causes Herod to be sent to work for her aunt in London.  While she worked hard at her parents’ farm, Herod considers herself a slave at her aunt’s. The days of working class individuals, such as Herod and her families, were filled with an enormous amount of work from before dawn to late at night. Herod’s wish for freedom partially comes from this lack of any leisure.  I was struck at how young children began to work. By as young as 3, children had small tasks and by 8 or 9, often were doing chores limited to older teenagers or adults today. Work from before dawn to after dark, little to…

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Authors' Chat, award winning books, Bloggers, Foodie Lit, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, The World of Reading, Writers, Readers & Self Publishing ,

A Novel Conversations with King Ludwig of Bavaria!

Geri Clouston
Dark Spirit by Susan Appleyard Q: Hello, I’m Helen the host of Novel Conversations, please do make yourself comfortable. Would you like a drink? Tea, coffee, wine – something stronger? You’ll find a box of chocolates and a bowl of fruit on the table next to you, please do help yourself. I believe you are a character in Susan Appleyard’s novel Dark Spirit. Would you like to introduce yourself? Are you a lead character or a supporting role?    A: Mmm. Thank you. How did you know I adore chocolate? I am Ludwig, King of Bavaria, of the Wittelsbach family, and I am of course the lead character in Ms. Appleyard’s book. Read the Entire interview @ Novel Conversations!

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Authors' Chat, award winning books, Bloggers, indieBRAG, Novel Conversations with Helen Hollick, The B.R.A.G.Medallion, The Self-publishing World, Uncategorized, Writers, Readers & Self Publishing , ,

Marketing Strategy!

Geri Clouston
Good to have you join us Misty.  Thank you coming and sharing your thoughts on marketing- “You seem to be having some success in your marketing. I know other authors are always interested in what a successful author does.”   If you define ‘success’ as making savvy business decisions by placing ideas on a dartboard and then putting a blindfold over your eyes and playing a game of chance… well, then, yes, yes, I am successful at marketing. Just kidding, sort of. In actuality, the best way to learn and grow is to network. Meet fellow authors in your genre and industry, especially the ones who are cleverer and more experienced than you are (I begrudgingly admit).  When I first self-published in December of 2017 I was in for a rude awakening. Little did I know that marketing would be tougher than finishing my first novel that I’d been working on since 2012. I am a young adult author  so I felt it in my best interest to seek out my peers. So I decided to join a closed Facebook group called “An Alliance of Young Adult Authors”. Best decision I've ever made. If you’re like me and you like to stay low-key, maybe…

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Authors' Chat, award winning books, indieBRAG, The B.R.A.G.Medallion, The Self-publishing World, Words of Wisdom, Writers, Readers & Self Publishing ,

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