Trailers

Book Trailers- are they worth it?

I have read a lot about book trailers, and I have watched my share of them, and here is my final thought on whether they are worth it – I don't know! There seems to be little evidence that book trailers help sell books. I enjoyed watching some of them and a few actually got me interested in taking a look at the book. However, in general, most looked amateurish; they were just a slideshow with music. They were more helpful if I went to the book's website first and then watched the video. In other words, they did not grab my attention on their own; rather they simply added to my overall interest in the book. But the point is I'm not sure they would encourage me to actually buy the book. Obviously, I am biased but I do enjoy being able to click on a book trailer when I go to one of our B.R.A.G.MedallionTM Honoree detail pages. But, there again, I have already sought the book out and I know it is well worth the investment of my time and money. So here is what I think- A book trailer is a nice enhancement to all the…

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