AUTHOR SURVEY: PART TWO
Thanks for joining us for the second part of our Friday Blog on the indieBRAG Survey- Robert
In this Blog I will conclude my summary of key findings from the indieBRAG 2014 Author Survey.
Type of Social Media Used.
• As in 2013, virtually all of our authors use social media to promote their SP books and this is done across a broad range of social media types.
• Having a website, Facebook page and being on Goodreads continue to be the most commonly used types of social media.
• The usage of Twitter while still strong at 72%, dropped from 79% a year ago.
• The percentage of authors having a Pinterest page jumped dramatically to 49% versus 36% last year.
• Conversely, the number of authors who write a blog dropped markedly from 86% last year to 68% this year.
Types of Reviews Read
• All respondents say they read book reviews on amazon.com and over 60% say these reviews can Always or Usually be trusted.
• Almost as many authors read reviews on Goodreads but the percentage who trust them is a little lower 51%.
• Two thirds of the authors read reviews on Barnes and Noble but nearly 40% believe that these are rarely trustworthy.
• Only four out of ten respondents read paid reviews and among this group, 70% do not believe they can be trusted. The results for reviews in the New York Times Sunday Review are not much better.
Advice to Other Self-Published Authors
Survey respondents were asked if there was one piece of advice that they could give to other self-published authors what would it be?
• Edit, edit, edit…then edit some more!
• Take your time. Don’t rush into production
• Write a great book and get a great cover
• Join a writers’ group
• Use experienced beta readers
• Get tough-love critique
• Draw up a financial plan and stick to it
• Never give up!
This concludes my review of the significant findings of the 2014 indieBRAG Author Survey. In my next Blog I will share with you similar results from the Reader Survey.
Be sure to join us on February 13, 2015 For Part 3 of our survey blog.